EXPERIENTIAL YACHTING
EXPERIENTIAL YACHTING is a new philosophy of yachting, where human potential rises to a higher level through the purposeful use of super yachts as floating establishments. For living or long-term stay, work or retirement, experiential learning or scientific researches, medical purposes or rehabilitation, social needs or exclusive commerces, by changing the function of a yacht we are opening a new chapter in the industry and a new world far away from the shore.
Scope of services:
- YACHT REPURPOSE. Are you a yacht owner, an investor or a shipyard executive? Do you want to transform an old yacht into floating rehabilitation center or experiential kindergarten? Or to build a floating retirement house for elderly people or exclusive community work-space? Get in touch to initiate this meaningful yachting experience to refit or construct a yacht, that brings value to your life and life of others. Hand-to-hand with the insider of the industry, leading naval architects, designers and shipbuilders you become a pioneer of yachting of 22nd century.
- CONSULTING EXPERIENCE for yachting companies and shipyards. Want to bring extraordinary experiential nuances to your product or service? Dare to be different? Want to be a step ahead? There is no room for conservative approach any longer. Book a consulting session and enter a new era of experience economy, where yachting becomes much more than just a yacht.
- EXPERIENTIAL THERAPY onboard – a new concept in Yachting, which proposes special programs, designed as an endeavour to remediate a health problem and improve the quality of life for those living with certain serious diseases, using a yacht, the sea and the waves. Learn more here and book.
- SELECT COLLECTION of unique YACHTING EXPERIENCES. In collaboration with leading brokerage houses and experiential designers we introduce a hand-picked collection of most sophisticated yachting experiences around the world.
- EXPERIENTIAL YACHTING FORUM 2022 – The first international forum to discuss unique yachting experiences and activities, that bring additional value and purpose to the use of a vessel for yacht owners, charterers and crew. Welcome to the new era of the Experience Economy. Together we aim to up-lift Yachting with deep purposes and non-ordinary experiences, making a difference to the world and to people’s lives, as well as connecting Yachting to various sectors, such as Ocean and Human Health, Marine Science, Neuroscience, Philosophy, Metaverse, AI & VR Technology and so on. Learn more and join at www.experientialyachtingforum.com
The term “Experiential Yachting” was defined in 2019 by Maria Alekseenko (Monaco-based entrepreneur and founder of Experiential Yachting) and Peter Economides (founder of Felix BNI, strategic adviser for Oceanco shipyard and other successful companies outside yachting industry).
TEAM AND ADVISORY BOARD
Maria Alekseenko
Founder and Curator
Monaco-based entrepreneur in yachting sector.
- Retail yacht charter broker – more than 12 years of experience. A passionate adventurer, she used to be one of the first yacht charter brokers, who has organized unique yacht charters in different destinations around the world, including Northern Norway, Iceland, Madeira, Alaska, Antarctica and even Tanzania.
- Brokerage & consulting in yachting sector – 9 years of experience
- Education in Hospitality Management (Copenhagen Business Academy,Denmark), Superyacht New Builds ( Maritime Training Academy, UK), Philosophy of Mind (Oxford University, UK)
As an industry insider, she shares the vision of main industry professionals, that yachting is entering a new era, where traditions should mix with new creative approaches to meet the values of a new generation. Throughout her years in the industry, Maria has realised fruitful collaborations with renown global yachting industry players and acquired an important circle of HNW-clients.
Karina Talanceva
Partnerships & Business Development
Karina is a former founder and CEO at the Reference & Business Intelligence Club (RBIC), a trusted gateway to knowledge and reference for foreign businesses. The association, headquartered in Switzerland, with the main purpose to assist its members and partners with business development in new foreign markets and to establish their presence internationally.
Karina moved to California in 2016 to join her spouse where she launched www.smartaffinitygroup.com to help brands engage and attract new clients.
She is an experienced corporate events producer, super-connector and go-to new markets facilitator with an extensive network that helps brands and companies with their business development and marketing initiatives. Karina hosted numerous events and experiences for HNW clients in collaboration with luxury brands in France, Monaco, Switzerland, Italy, Austria, Russia, Georgia, Azerbaijan, Silicon Valley and Miami. Among the brands she worked with Hublot, Mont Blanc, Roberto Cavalli, Maserati, Mercedes-Benz, Camper & Nicholsons, Edmiston, Julius Bar and others.
In 2019 she joined Experiential Yachting team and leads partnerships and collaborations.
Peter Economides
Strategic Adviser
Owner and founder of Felix BNI, Peter is a former Executive Vice President and Worldwide Director of Client Services at global advertising agency McCann Erickson Worldwide and Head of Global Clients at TBWA\Worldwide.
He has managed and grown leading ad agencies in South Africa, Hong Kong, Greece, Mexico and the United States.
Felix BNI clients have included Audi, Heineken Breweries, Coca-Cola, the International Olympic Committee, Affidea Medical Group, Seychelles Tourism, superyacht builder Oceanco and many others.
Natalia Langsdale
Head of Public Relations
Natalia Langsdale’s professional journey has been a life-long one spent living and gaining wealth of experience abroad in the likes of buzzing hot spots to include London, Edinburgh, Auckland, Stockholm, Heidelberg, Warsaw, Dublin, Nice and Monaco.
She has achieved bundles of valuable experiences, years of professional dedication within the luxury industry, a natural entrepreneurial flair, and a wealth of integrity, and heaps of imagination as well as a positive can-do attitude.
Today she is a world-leading expert on marketing and public relations for eclectic key brands worldwide . Natalia is a thought leader and luxury professional. Her boutique Marketing, PR & Events agency, Bright Creativity, launched in 2015, targets UHNWI from different sectors, including yachting, interior designers, business jet manufactures, jewellers, and private banks.
In 2022 she joined Experiential Yachting team to lead PR & Marketing for the first Experiential Yachting Forum. After the success of the event she continues with Experiential Yachting as a head of Public Relations.
Olga Nebo
Project Manager and Graphic Designer
Having a college of Art as a background, Olga Nebo was one of the first and well-reputed graphic designers in Minsk, Belarus at the end of 90-es. Moving to Iceland, she continued to produce booklets, books, photos, catalogues and different marketing materials working with local companies and also featuring the beauty of the country. Now based in Monaco, Olga plays an important role in the project. Using her experience, she refines and determinates the visual identity of the Experiential Yachting.
Kanav Sharma
Project Manager and Web Developer
Kanav holds a Bachelor’s degree in Computer Science and Engineering. He worked for 3 different US based companies in India as Software developer. After 5 years of experience in MNCs he launched www.univisionz.com to provide services like website maintenance, web development, web design and mobile applications.
In 2019 he joined Experiential Yachting team. Kanav take care of website’s functionality, feature updates and monitoring.